The modern world is evolving to be more and more dependent on technology, and you need to keep up with it. Protecting you and your customers' data has never been more important, for businesses of all sizes, including SMBs.
1-It's Not Just For Big Business
Many people believe that cyberattacks only happen to big corporations, but in reality, 58% of victims of cyberattacks were small businesses in the past year, according to the 2018 Verizon Data Breach Investigations Report. A majority of small businesses only have firewalls and antivirus in place, which are no longer apt to deal with current cybersecurity needs. The technological world is fast-paced and ever-changing, that being said, your business needs to consider the steps it will take to protect itself from cyber attacks.
2- It's a Great Asset
Having a cybersecurity plan in place can also help you market your business and stand out from competitors, and will also help protect your business if something were to happen. Many small business owners agree that their business would not be able to remain profitable for long, if they permanently lost access to essential data. Having cybersecurity will be a tool in your business tool belt that will attract and retain customers, and most importantly, keep you safe.
3- Peace of Mind
Having a cybersecurity plan in place will bring you and your customers peace of mind. Your customers will feel safe knowing their information is safe, and in turn, frequent your business and recommend it. You will have peace of mind knowing that your business is safe from attack, saving you and your clientele money, grief and time. If your company is responsible for handling sensitive information, you need to be able to accurately protect your customers. This case study shows how cybersecurity helped a local business feel secure.
Running your business without a cybersecurity plan is like playing a game of Fear Factor. You are taking a big risk and have a lot on the line to lose if you do get hacked. The aftermath of a cyber attack can be devastating. You could lose money, customers, reputation and much more. So why take that risk? We drive with seat belts, keep our money in a bank, lock the doors to our house, and have insurance plans. Why? To keep ourselves safe. Having a cybersecurity plan in place has the same purpose; to protect you and your business.